People’s Republic of China (Mainland) smartphone shipments and annual growth Canalys Smartphone Market Pulse: Q2 2024 | |||||
Vendor | Q2 2024 shipments (million) | Q2 2024 market share | Q2 2023 shipments (million) | Q2 2023 market share | Annual growth |
vivo | 13.1 | 19% | 11.4 | 18% | 15% |
OPPO | 11.3 | 16% | 11.4 | 18% | -1% |
HONOR | 10.7 | 15% | 10.3 | 16% | 4% |
Huawei | 10.6 | 15% | 7.5 | 12% | 41% |
Xiaomi | 10.0 | 14% | 8.6 | 13% | 17% |
Others | 14.8 | 21% | 15.1 | 24% | -2% |
Total | 70.5 | 100% | 64.3 | 100% | 10% |
Notes: from Q1 2021, HONOR is not included in Huawei’s shipments; OnePlus is included in OPPO shipments. Percentages may not add up to 100% due to rounding Source: Canalys Smartphone Analysis (sell-in shipments), July 2024 |
Canalys senior analyst Toby Zhu commented: “The mainland China market’s growth is still behind the global recovery of 11%, which allowed Huawei to seize market share and reclaim the crown quickly. The production and supply shortage of the Mate 60 series improved in the first quarter, propelling it to become the key driver of Huawei’s overall growth. In addition to the high-end lineup, Huawei released the nova 12 series in December, which features Harmony 4.0, expanding the Kirin chipset to more product lines and successfully boosting performance in the mid-range price band. This month Huawei also upgraded the P series to Pura 70, featuring an innovative pop-out camera lens, further sparking market interest. A key strategy for Huawei in 2024 is to focus on building AI capabilities for smart devices from hardware to software at a system level, leveraging its deep R&D capabilities in AI infrastructure and solutions for industry and enterprise customers. With the continued expansion of the HarmonyOS ecosystem, Huawei emerges as the third OS for smartphones and other edge computing devices, breaking the two-horse race of Android and iOS in Mainland China.”
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