Skincare Dirt Eating Trend: Bizarre beauty trend of eating dirt for a glowing skin has taken over social media |

The beauty and wellness world often sees odd fads, but the newest craze in the US might be the strangest yet: eating dirt. You heard that right! This weird trend has taken off on social media, with some fans saying that eating dirt can boost gut health, give you a glowing skin and even smooth out wrinkles.

Self-proclaimed “dirt lovers,” or “crunchers,” are pushing this weird habit saying dirt has lots of good minerals for your body.Fertility and hormone coach Stephanie Adler has started hot debates on TikTok by telling her followers to think about how eating dirt might be good for health. The New York Post reports she asked, “Want to improve your child’s (and your own) gut health?” and gave a simple answer: “Eat dirt!”
Adler also says “one teaspoon of organic biodynamic soil has more microorganisms than humans on Earth,” making this odd trend seem more appealing.
What once was a fringe obsession for certain crowds has now hit the big time. You can buy edible clay and soil products on big online shops like Amazon and Etsy. These dirt-based snacks come in different shapes, from powders to clay chunks, and will set you back anywhere from ₹900 to ₹2,200, based on how good they are and how they’re packaged.
Companies are making big health promises to sell these products. As an example, a seller on Amazon markets their edible red clay priced at $11.99 (about ₹900), as a way to “fight aging.” They say it can “clear blocked pores, make skin firmer, and help you look younger.” enough, lots of buyers have given great feedback saying they like the flavor and even that these items help control their urges to eat certain foods.
Although eating dirt doesn’t sound tasty to most people new studies show it might be good for you. The New York Post mentioned a 2019 study that points out how soil helps keep our gut bacteria healthy. Scientists found that dirt has always played a part in keeping our guts in good shape by giving us helpful tiny organisms.

Experts say that since ancient times, people have eaten soil on purpose to add to their not-so-great diets. This is called “geophagy.” Some types of soil have been used to get rid of toxins, which is key to make certain foods safe to eat and even to treat illnesses.

What’s more, researchers from the University of Helsinki think that coming into direct contact with natural stuff like soil and plant materials could have a positive impact on skin microbes. They say using these materials might boost the variety of microbes, which could help prevent and treat immune system problems.
As this weird trend keeps getting bigger, it’s obvious that eating dirt is getting people talking and curious in the beauty and wellness world. Whether you find it interesting or doubtful, it’s a trend to keep tabs on.