Natural Diamond Council names new CEO

The Natural Diamond Council announced on Monday the appointment of Amber Pepper to the role of chief executive officer, effective February 1.

Pepper succeeds David Kellie, who is retiring from his role as CEO at the end of the year.

A luxury veteran, Pepper joins the Natural Diamond Council (NDC) from German luxury retail platform, Mytheresa, where she served as chief marketing and customer officer, as well as managing director. The executive has also worked for luxury heavyweights Tapestry, Farfetch and Harrods.

In her new role at NDC, Pepper will be responsible for defining a clear and aspirational positioning for natural diamonds, strengthening  competitiveness, and driving sustainable global demand. She will f lead data-driven marketing strategies, reinforce industry partnerships, and accelerate long-term digital engagement with younger consumers, according to a press release.

“We are honored to welcome Amber Pepper to the leadership of the Natural Diamond Council,” said ​Sandrine Conseiller, president of the NDC.

“Her global vision, mastery of commercial challenges, and deep knowledge of the luxury market make her a top-tier leader capable of mobilizing our entire ecosystem.”