Jeweller P N Gadgil and Sons (PNGS) has launched its monsoon collection with a campaign featuring actor and influencer Vaidehi Parshurami.
The collection will be promoted by the actor through digital campaigns and outdoor advertisements across regions.
With its association with Vaidehi Parshurami, PNGS expects significant traction and visibility for the collection through her social media followers.
Commenting on the new collection, Aditya Modak, chief operating officer of PNGS in a statement said, “We are thrilled to introduce the New Monsoon Collection, which beautifully marries tradition with modernity. With the charismatic Vaidehi Parshurami as the face for this campaign, we are confident that this collection will resonate with a wide audience, offering something unique for everyone.”
The newly launched monsoon collection will be available on its online platform and all PNGS stores across India.
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