Nykaa Luxe expands presence in Rajasthan with store in Jaipur

Nykaa, India’s leading beauty and fashion retailer has expanded its retail presence with the launch of its second Nykaa Luxe store in the city of Jaipur, Rajasthan. Jaipur-based artist Yashi Tank inaugurated the store.

The store located at the JLN Marg is spread across an area of 2000 sq ft offers a wide selection of makeup, skincare essentials, and fragrances from leading Indian and international brands.

Beauty brand Urban Decay makes its debut in Jaipur through this store. The store also houses Charlotte Tilbury, Murad, Sol De Janeiro, elf cosmetics, Yves Saint Laurent, Kama Ayurveda, Tom Ford, Carolina Herrera, Versace along with a host of Korean beauty brands.

“Shoppers can Indulge in a world class beauty shopping experience at our store with the finest curation of brands across categories and price points under one roof. The store provides holistic beauty services, ensuring a tailored experience for every customer,” Nykaa said in a press release.

Nykaa continues to be on an expansion spree after launching 42 stores across all formats in the last financial year.