Swiss knife, accessories, and luggage brand Victorinox held an event at Mumbai’s venue The Palladium with Bollywood celebrity Tahir Raj Bhasin and designer Narendra Kumar. Victorinox took the occasion to launch its new luggage line the ‘Airox Advanced Luggage Collection’.
Victorinox transformed The Palladium with its brand identity and showcased its new Airox Advanced Luggage Collection as part of a fashion show which took place throughout the mall, including on the escalators, Victorinox announced in a press release. Tahir Raj Bhasin took part in the fashion show wearing an outfit designed by Narendra Kumar to compliment the new Victorinox line.
At the event, Tahir Raj Bhasin and Narendra Kumar were both gifted a Victorinox knife and suitcase, customised with their respective names on. The gesture highlighted Victorinox’s customisation offering for shoppers in select Indian stores.
Designed for modern travellers, the Victorinox collection’s suitcases have matte shell finishes in hues of ‘Black’, ‘Storm’ (grey), and ‘Stone White’. The suitcases can expand and are designed to mix style with utility.
Victorinox’s history dates back to 1884 in central Switzerland. Today, the brand retails in over 120 countries worldwide and is known for its signature product, the ‘Swiss Army Knife’.
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