Solitario launches jewellery store in Lucknow

Lab grown diamond jewellery brand Solitario has launched an exclusive brand outlet in Lucknow. Located in the northern city’s Lulu Mall, the store houses an array of every day and occasion wear designs and has a striking green, gold, and white interior.

“Unveiling Lulu Mall Lucknow’s newest diamond treasure trove,” announced the shopping centre on Facebook, sharing a video of the boutique. “Explore Solitario’s exquisite collection of finely crafted jewellery pieces, designed to make every moment sparkle, now at Lulu Mall! Let Solitario be a part of your journey to shine!”
 
Solitario has opened a number of brick-and-mortar outlets recently including in Chennai at the end of April as well as in Pune at the end of 2023. Last year, the brand entered the Spanish market and opened a store in Marbella. Solitario has also launched in Nigeria, the Bahamas, and made its retail debut in Dubai in February by holding a star studded event by the Burj Khalifa, the Press Trust of India reported.
 
“Solitario not only makes ethical products but has the largest variety of designs in lab-grown diamonds,” said brand co-founder Satish Daryanani, the Press Trust of India reported. The business was also co-founded by Vivek Oberoi and its CEO is Ricky Vasandani, according to its website.