An upcoming documentary is exploring the phenomenon of the “Mandela Effect” in our modern culture, and a new trailer provides a look at an occurrence some people call a coincidence, and others call a conspiracy. The Mandela Effect Phenomenon is coming to digital and on-demand streaming platforms on July 9, 2024, and will examine why our collective memory sometimes does not match reality.
Uncork’d Entertainment and RKP Films released the following synopsis for the documentary:
Something mind-blowing is happening, where half the people swear reality’s been altered, like they’re from another timeline. Millions claim movies are different, and TV show titles, celebrities’ names, logos and brands, other cultural touchstones and even the Bible are not what they once were. Is a supernatural force “Editing” history?
While the conspiracy theory angle is interesting, the trailer teases the documentary’s true appeal will be a myriad of examples of reality differing from what we remember, and it certainly gives a Matrix-like vibe. It is not clear from the trailer if the film will take an objective, impartial look at the phenomenon, or if it will subjectively argue for or against its existence. However, writer/director Robert Kiviat appears to have a more sensationalized view of the subject.
You can check out the trailer for The Mandela Effect Phenomenon below:
Kiviat discussed his film with Variety in May, saying:
“The Mandela Effect has made so many people want to know if reality itself has inexplicably been changed. Whether it’s malicious advanced intelligence, or even the result of computer code glitches in a simulation Elon Musk says he’s certain we all live in, our team looks into all the possible causes.”
He says the documentary will do more than just speculate:
“We show evidence that conclusively shows they’re not simply misremembering.”
According to Brittanica.com, the “Mandela Effect” was a term coined in 2009 by paranormal researcher and author Fiona Broome, who discovered that she, along with many others, falsely remembered reports that South African activist Nelson Mandela died in prison in the 1980s, before his eventual real-life release. The internet popularized the term to explain instances of people misremembering history, brands, and even movie lines.
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The “Mandela Effect” has been featured in a number of films, including a 2019 sci-fi/horror film by the same name starring Robin Lord Taylor (Gotham) and Clarke Peters (The Wire). Internet memes, often featuring doctored brand logos, have since popularized the trend and taken it mainstream. The documentary appears to expand past the pop culture trend and delves into the phenomenon beneath the memes.
Uncork’d Entertainment obtained the rights to the independently-produced film in May. Writer/director Robert Kiviat has produced a number of documentaries for the past two decades, on subjects including UFOs and the Kennedy assassination. He is perhaps best known as the writer and producer of the hit 1995 TV documentary special Alien Autopsy: (Fact or Fiction).
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