2024-08-13 12:00:02
Every three years, the construction world convenes in Las Vegas for the grand spectacle that is CONEXPO-CON/AGG—the largest trade show in North America. 2023 drew more than 2,400 exhibitors and put them in touch with over 139,000 construction professionals on the show floor.
But what happens in the years between these extraordinary events? How can the industry stay engaged and informed? Enter CONEXPO-CON/AGG 365, a comprehensive and impactful resource designed to bridge the knowledge gap and keep professionals in the know.
“CONEXPO-CON/AGG 365 has been instrumental in maintaining a strong connection with our audience between tradeshows. By consistently delivering the latest construction trends, news, and updates, we’ve been able to keep our community informed and engaged,” said AEM Director of Tradeshow Content Rebecca Kettlewell. “Through these efforts we’ve created a vital tool for keeping the upcoming CONEXPO-CON/AGG top of mind, ensuring that our audience is always aware of the exciting developments and opportunities that await them. This ongoing communication has not only fostered a sense of anticipation, but has also strengthened our relationship with industry professionals, making each show more successful than the last.”
More than just a weekly newsletter, CONEXPO-CON/AGG 365 has come to be an important source of information for over 54,000 men and women of the construction industry.
“This year we’ve introduced several campaigns covering topics like women in construction, mental health, and workforce challenges. By highlighting these subjects, we’ve created a space for these conversations that are important to our audience. Through several interviews we’ve had the chance to hear from those who live and breathe construction” says Rebecca Kettlewell.
By examining the real issues facing the men and women of the construction industry and providing a platform to discuss those challenges, CONEXPO-CON/AGG 365 has fostered a sense of community and support among our audience. This ongoing dialogue not only raises awareness but also drives positive change within the industry. AEM is proud to be a catalyst for these important conversations and look forward to continuing this impactful work.
CONEXPO-CON/AGG 365 has been highlighting a diverse set of timely topics that are relevant to equipment buyers, all of which are paired with interviews from those working in the industry. These include:
Looking forward to the next CONEXPO-CON/AGG show, set for March 3-7, 2026 in Las Vegas, it’s important to stay engaged and informed. CONEXPO-CON/AGG 365 plays a pivotal role in keeping readers updated on the preparations, themes, and opportunities related to the show. 2026 is right around the corner, and staying connected through CONEXPO-CON/AGG 365 ensures readers won’t miss out on any important updates or opportunities. Subscribe Now.
Both in person and online CONEXPO-CON/AGG is recognized around the world. This multi-faceted path gives exhibitors a unique way to approach, connect, and build relationships with our audience, their end user. “CONEXPO-CON/AGG 365 stands out as a unique platform that goes beyond the typical newsletter.” Says Nicole Hallada, Senior AEM’s Vice President of Exhibitions and Marketing, the show’s organizer. “365 not only delivers essential insights and updates, but it puts advertisers in front of their customer. Its unique value is how it can work in tandem with our wide variety of alternate sponsorship opportunities. Combining these opportunities with the show that fosters lasting relationships that drives to the sale. With CONEXPO-CON/AGG you can have repeat exposure to your customer through various touch points. It’s the multi-faceted approach marketers and agencies want, all in one place.”
Consider a CONEXPO-CON/AGG 365 sponsorship opportunity. Learn more.
Since CONEXPO-CON/AGG attracts the largest number of equipment buyers in North America, show attendee and exhibitor surveys, focus groups, education sessions, and one-on-one conversations are used to help drive the focus and direction of the editorial content. The 365 initiative is also bolstered by the show’s partnership with membership engagement solutions provider Naylor LLC, which supports content production, provides analytics, and delivers sales support.
